🛍️ Ecommerce Sales Dashboard – Power BI Project
This Power BI report analyzes sales performance across various product categories, states, and years. The dashboard offers a high-level overview of profit trends, regional performance, delivery durations, and category-wise contribution, making it a useful tool for strategic retail decisions.
📊 Key Visuals Included
- Total Profit & Quantity by Category Breakdown of sales volume and profitability across product lines like Furniture, Technology, and Office Supplies.
- Year-over-Year Profit Trends Insight into how profits evolved from 2011 to 2014.
- Regional Sales & Profit Comparison Visual comparison of performance across West, East, South, and Central regions.
- Delivery Duration Analysis Timeline view of order processing durations.
- State-wise Sales Map Geographic visualization of total sales per U.S. state.
🧰 Tools Used
- Power BI Desktop (Data modeling & dashboard creation)
- Excel (.xlsx) (Original dataset)
- Git & GitHub (Version control and project hosting)
📂 Repository Contents
- sales_dashboard.pbix – Power BI report file
- sales dashboard.pdf – Exported summary of visuals
- /images – Screenshots of each filtered category and dashboard view
- README.md – Project overview (this file)
🎯 Insights & Impact This dashboard helps stakeholders:
- Monitor performance by region and category
- Identify top-performing segments
- Track profit trends over time
- Visualize delivery bottlenecks
📬 Author
Salma Mohammed
GitHub Profile
LinkedIn